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A comprehensive guide about Google Discovery Ads and using strategies.

Google Ads

A comprehensive guide about Google Discovery Ads and using strategies.

  • April 20, 2024


What are Google Discovery Ads? 

Google Discovery Ads is a kind of Ad format which is shown on various Google Ads platforms such as Google discover feed, youtube platform and Gmail promotion tab etc, Goodg Discover Ads are used by the brands to connect and engage with their customers by sharing their side of story. Google Ads are usually visually engaging and consist of a mix of images, headlines, descriptions and call to action buttons. The most interesting thing about these ads is that you don’t have to create different ads for different platforms. It will automatically start displaying once you are done setting the ad for once. Google Ads recognizes their audience behavior, taste and needs and starts showing them ads which resonates with them. For more information consult the best digital marketing company in India


How to create Google Discovery Ads?

To create Google Discover Ad you need to follow the following steps:

  • Create Google Ads Account: Visit Google Ads website to create a google ads account if you don’t have one. 
  • Campaign Creation: In your Google Ads account there will be an option of campaigns, reach to the campaigns tab and select on the “+” button to build a new campaign.
  • Campaign Goal: Discovery Ads are used mostly for Sales, creating leads and increasing website traffic. While creating campaigns, keep selecting these goals for your campaign.
  • Campaign Type: Select “Discover” as the campaign type
  • Ad Group Creation: Build a new ad group within your campaign.
  • Ad Creation: Next important step is create your ad by adding images, headlines, descriptions and while creating an ad keep in mind that your ad follows Google’s ad policies and guidelines.
  • Targeting: It is important to define your targeting audience based on their interes, general behavior and demographics as your ad will be shown to them based on these categories. 
  • Budget and Bidding: It is important to set a limit for your budget and bidding strategy.
  • Check, Review and Launch: Before launching your ad it is advised to check and review it properly.

By following the above mentioned steps you can create an engaging Google Display AD or you can take help of the best digital marketing company in Ludhiana.


Benefits of Google Discover Ad:

Some of the general benefits of Google Discover Ads are:

  • Reach large number of Audience: As google discovery ads get displayed on various google platforms which helps in reaching a large number of audience and increases visibility on the brand.
  • Visually engaging: In Google Discovery Ads you can include images, headlines and description which makes it visually more appealing to the audience and attracts users attention. 
  • Personalized Targeting: Google Discover ads analyzes audience taste, interest and general behavior which helps in personalized targeting by showcasing those ads to the audience in which they are interested.
  • Increased Brand Awareness: Google Discovery Ads are shown on various google platforms, while a user browses content. It helps in increasing their attention and brings brand awareness and visibility.
  • Cost Effective: Google Discovery Ads are on the costlier side but they are a cost effective medium of advertising and marketing of a brand. It helps in attracting organic traffic to the site.

These are some general benefits of Google Discovery Ads. It is a powerful medium to engage with the users and increase the visibility and drive organic traffic on the site and customers of the brand. For more information regarding Google Discovery Ads you should be consulting the best digital marketing company in Ludhiana.

Digital Marketing

SEO and Digital Marketing Mastery

  • April 15, 2024


SEO Secrets 

SEOblogs are informative and full blogs and provide knowledge about marketing and growth. 

*Read this blog till the end to know everything about SEOblogs

All About SEO’s 

Anyone who wants to know about SEO from start to end, like what it is and how it works, can go with SEO blogs. There are many reasons which support the importance of Blogs for SEOs. 

Working From Long

This website has been consistently providing knowledge about the constantly changing landscape of digital marketing since 2013. 

Seekers can learn all about search engine optimization, like tactics and result-oriented strategies, from this website’s blogs.  

Like SEOblogs, FlyMedia Technology is also an esteemed website that has been working in the field of digital marketing in Punjab for many years.   

Experts of digital marketers and their quality blogs are helpful in resolving burning queries related to SEO. 

Best Option for Online Business Owners 

Business owners who want to leverage the power of the Internet need to understand all aspects of digital marketing. FlyMedia Technology is the best option, and it is equally reliable for SEOblog to know about SEO techniques and the latest changing trends.

Future Scope of SEOblogs

The future of SEOblog is bright, as the utility and craze of digital marketing are getting high. Businesses and digital marketers crave to learn about new SEO techniques that will make their businesses outrank the competition. 

Start from Beginning 

If you are a new reader, then you might find yourself reading the latest blogs, but don’t worry, start from the beginning or from where you left off. Once you maintain the flow of reading informative blogs by FlyMedia Technology or SEO blogs, you’ll easily understand the changing aspects of SEO trends. 

Why Our Blogs 

We curate the information content in a way that makes it easy to read and understand. Give a try to read our blogs and experience the difference. Getting all the content to satisfy your curiosity on one platform is the cherry on the cake. 

Few More Reasons to Go with Us 

FlyMedia Technology is recognized as the best SEO company in Punjab. Started with only a few members and now have a huge team dedicated to SEO. It is the fastest growing digital marketing company in the north. 

Our blogs unlock all the blocks faced by online businesses. Our blogs cover all the upcoming and previous strategies and make a proper comparison with stats to illustrate the effectiveness of SEO strategy.

Our Blogs offer in depth knowledge about all facets of digital marketing, such as : 


  •  Social Media Marketing 
  •  Pay per click Ad. (PPC) 
  •  Content Marketing
  •  Web Designing 
  •  Video Production & much more 

With the latest Google updates, our blog covers all the crucial information that is important for driving success to your online business. 


Don’t miss any updates regarding any update from Google from SEO to digital marketing tactics. Get all updates and news on our website. If you don’t want to miss any news regarding the latest search engine optimization, news is now fast and reliable. Sign up today for the weekly newsletter! To understand more about SEO trends, connect with an SEO company in punjab.