Pop-ups are explained as a graphical user interface display area, which includes a small window that appears on every page of the website. These are initiated by a single or double mouse click. In addition, the pop-up window is generally smaller than the background window. This promotion technique compels the user to look at the ads even they are interested or not. A website designer has created these pop-ups in order to grab more attention of the users. This is also a tool or technique of website designing In Punjab such as the creation of a small window for advertisements.
Advantages Of Pop-ups
You can customize your pop-up advertisement
You are able to customize your pop-up ads in a way you want. You are lucky and still able to customize your pop-up content as you want or according to need. Moreover, It is an essential way to make it more effective.
Grabbing people’s attention
These pop-ups are essential to grab the attention of more people as compared to banners. This is the effective advertising method which maximizes your website’s traffic.
Use a pop-up to ask for feedback
You can use a pop-up window in order to gain the opinion of visitors about your website and advertisement. You may also use it for suggestions of your regular and serious users.
You are able to gain subscribers
If you place pop-ups on your web page it may increase your subscribers and users. Because it will add value to your website and more visitors will start following you.
Way to increase website’s traffic.
It is so beneficial to you because you can easily increase your website’s traffic with these pop-ups. For instance, if a user will click on your website ads from another webpage, then he will be directed to your webpage. In this way, you are able to increase your website’s traffic or engage more people toward your product.
Disadvantages Of Having Pop-up Windows
Extreme pop-ups on your website may hurt your serious clients because they need to read an important content on your webpage but these pop-up windows disturb them. In this way, you may lose the attention of many serious users. Or the user may feel negative toward your brand, which can lead to low reputation.
Moreover, it may take away attention from the important content or products of serious buyers. You can use these pop-up windows but in a limited way. It may take more time to reach original content and the user will read it forcefully. So should avoid the excessive use of pop-ups on your webpage.