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What Is The Importance Of Blog Commenting In Search Engine Optimization?

internet marketing

What Is The Importance Of Blog Commenting In Search Engine Optimization?

  • August 10, 2016

  • 10766 Views

For enhancing the online presence Search engine optimization is one of the essential steps for any website or business. For the optimization of search engine there are various ways adopted by the digital marketing services providing companies.

Blogs are one great solution for search engine optimization and blog comments can add to the advantage by improving the ranking of website throughout the search engines. Even the bloggers work as the magnets for search engines and lead to the quick indexing by the search engines.

Bloggers believe that excellent, informative and responsive blog can work for having website indexed and getting it out of the sandbox of Goggle.

Blogs not only help to move up to the ladder of ranking but also comments wither by the blogger or by the users can also do the same as we can see sometime while searching something some keyword focused comments also displayed in the results in the search engine pages.

After creating the blog when the bloggers update the post or write new post to it then automatically search engine and the associated services get pinged and these notifications lead to the more traffic and more comments.

Search engines not take the blog comments as the comments but take it as the content which is the great news for the bloggers and even if you have not written the comment yourself then others write comment for you. It is the biggest plus point of blog comments.

Whenever the visitors access any blog  and put comment then the blogger replies so automatically conversation between blogger and visitor get start that increase the number of total comments on blog that become the reason for attraction of other visitors so lead to more traffic .

Then with the more comments on particular blog SEO bonus come in front as when search engine notice any post with increasing comment then it improves the ranking of post which is enriched with keyword and reflect the topic.

Hence the comments can lead to the SEO but if the blog is written with well organized content and even the comments are entitled with the appropriate key words.

internet marketing

3 Crucial Internet Marketing Mistakes That Most of the Companies Make

  • August 6, 2016

  • 3865 Views

Companies knock the door of marketing agencies for internet marketing for boosting the online presence of the business and website. These making agencies can go for SEO, PPC, Social media, Email marketing and other online campaigns to put you on the way of success.

Most of the companies do the following 3 bone crushing mistakes that can become hindrance for your success

Inwardly focused Writing

Company’s website can win or lost the conversions for the first time visitors to the retained customers for their products or services but most of the companies get failed in the conversions due to the boring and inwardly focused content which could not get the higher conversion rate.

Visitors do not bother for the strategies, achievements and accomplishments of the company the thing from which they get impress is the convincing power of company with the impressive website with the informative content.

It is quite essential to post the impressive, interesting and engaging content but it is also important to review and update the content to get higher conversions

Lame calls to action

Generally companies do the second major mistake to avoid to add the strong calls to action to the website in that case if the company has the right content according to the need of visitors but still get fail to convert them as customers

There must be persuasive calls for the visitors to take action like “request consultation”, “5 % off”, “request for free trail”, 20% off on weekend and so many others of such kind that can give you chance to fight for the conversions rates. These strong calls have higher tendency to get conversions

No lead validation

After the two mistakes it is quite possible that companies would do this third mistake about the validation of leads which is of utmost important. It is important to separate the sales leads with the other website conversions to measure the actual success of internet marketing campaign for instance if by PPC ad you get lots of conversions it does not mean that you have got lots of validated leads few companies mix the conversions with the leads but in reality 50% of the conversions are other than the leads so for measuring the success of campaign it is important to validate the leads.

If you have rectified above 3 mistakes it means your campaign is going on the right track and it will generate leads and online orders for you.